How we work
Ship in the open. Hand over everything.
One process across software, AI, marketing, and web. You see working software every two weeks, and nothing we build lives only in our heads.
The process
Five phases. A written artifact at each.
- 01Week 0–2
Discover
We talk to the people who use, sell, and fund the thing. We read the code and the data. We write down what done means.
- Brief with success criteria
- Risk register
- Effort estimate
- 02Week 2–3
Plan
We sequence the work into milestones small enough to demo. Every milestone has an owner, a date, and a definition of done.
- Milestone plan
- Architecture decision records
- Test strategy
- 03Two-week cycles
Build
We ship to a preview environment from the first week. You see working software every two weeks, not slides.
- Demo every two weeks
- Written update every Friday
- Preview URL per change
- 041–2 weeks
Launch
Staged rollout, monitored, with a rollback rehearsed before launch day. We stay on through the first production weeks.
- Launch checklist
- Rollback runbook
- Monitoring and alerts
- 05Ongoing
Hand off or operate
Your team takes over with docs and runbooks — or we stay on a retainer. Either way, nothing lives only in our heads.
- Runbooks
- Architecture docs
- Access transferred
The rhythm
A week you can set your watch by.
We work in your tools — your repo, your tracker, your chat. You never chase us for status; it arrives in writing.
- MonPlanPriorities agreed with your decision-maker.
- DailyAsync standupWritten, in your Slack or Teams.
- Every other WedDemoWorking software on a preview URL.
- FriWritten updateShipped, next, risks, and asks.
The quality bar
Done means tested, accessible, and documented.
- Type-checked, linted, and tested in CI on every pull request
- A preview deployment for every change
- Accessibility to WCAG 2.2 AA, checked by tools and by people
- Performance budgets that fail the build when exceeded
- Security review for anything touching auth, payments, or personal data
- Architecture decisions written down, with the alternatives we rejected
Day 1
Code in your repo and cloud accounts
2 wk
Between demos of working software
Fri
Written update, every week
All
Code, docs, and access handed over
Questions
What buyers ask us first.
Do you work in our tools or yours?
How involved do we need to be?
What happens when the project ends?
How do you use AI in delivery?
Next step
See it on your project.
A 30-minute call. We'll sketch the first two weeks of the work before we hang up.