Technical SEO, shipped as code
Crawling, indexing, rendering, canonicals, internal links. Each finding becomes a pull request against your repo or a change in your CMS — with a check that stops it coming back.
Digital Marketing
Get found on Google and in AI answers.
Technical, on-page, and content SEO — plus the structure, sourcing, and entity work that gets you cited by ChatGPT, Perplexity, and Google AI Overviews.
What we work on
Two search surfaces. One body of work.
Classic rankings and AI citations reward the same things: pages that load, parse, and say something specific.
AI search visibility
Clear entities, quotable answers, and named sources. Pages an assistant can cite without guessing what you do.
ChatGPTPerplexityAI Overviews
Structured data that still pays
Article, Product, Breadcrumb, and Organization JSON-LD, validated in CI. We skip markup Google no longer rewards.
JSON-LDValidatedCI
Briefs mapped to buyer questions
Intent, target page, sources, and the question a buyer types. Written so your team publishes them.
IntentSourcesOutline
Citation tracking
A fixed set of buyer prompts, run every week across AI assistants. See where you're cited, where a competitor is, and where nobody is yet.
Pipeline per page
Search Console and consented analytics joined to your CRM. Report on the pages that create pipeline, not average position.
AI search
Built to be cited, not just ranked.
AI assistants answer from pages they can parse, trust, and quote. We make yours easy to extract: one clear entity, claims with sources, and markup that matches the copy. Then we measure whether it worked.
- One canonical name, description, and sameAs set — on the page and in Organization schema.
- A direct answer in the first paragraph, then the detail, with dates and named sources.
- An llms.txt file and a clean sitemap. We treat llms.txt as a cheap hint, not a ranking lever.
- Robots rules for AI crawlers decided with you, not left at whatever the CMS shipped.
Technical SEO
Fixes in production, not parked in a PDF.
We work in your repo or CMS. Every finding gets an owner, a fix, and a test. A weekly crawl diff catches regressions before they cost you traffic.
- Redirect maps reviewed URL by URL before any migration goes live.
- Core Web Vitals judged on field data from the Chrome UX Report, not lab scores alone.
- Schema and canonical checks in CI, so a template change can't quietly break them.
- New 404s, orphaned pages, and noindex drift flagged in the weekly diff.
Wk 1
First technical fixes opened as pull requests
Weekly
Citation checks across AI assistants and Google
Monthly
Crawl diff and pipeline-per-page report
0
Rankings or citations guaranteed — we report what moved
We stopped arguing about average position. Now we review which pages create pipeline and which ones the assistants quote.
Questions
What buyers ask us first.
How long before we see results?
Technical fixes show up in crawl and index data within weeks. Rankings and AI citations usually take months and depend on competition. We report leading indicators monthly so you can see movement before revenue does.
Can you guarantee we'll be cited by ChatGPT or AI Overviews?
No. Nobody controls what an assistant cites. We improve the odds with clear entities, sourced claims, and crawlable pages, then track a fixed prompt set so you can see the trend.
Do you still add FAQ and HowTo schema?
Not for rich results. In 2023 Google limited FAQ rich results to well-known government and health sites and dropped HowTo rich results. We focus on Article, Product, Breadcrumb, and Organization markup.
Do you need access to our codebase?
It helps. We prefer to open pull requests or make changes in your CMS. If that isn't possible, we write tickets precise enough for your team to ship.
How is it priced?
Usually a fixed-scope audit and fix sprint, then a monthly engagement for content and tracking. We scope it after a discovery call.
Ready when you are
Show us the queries you should own.
A 30-minute call. We'll look at your search and AI-answer visibility together and tell you where we'd start.